Vended Laundry Ownership Equals Enhanced Quality of Life for National Laundry and Dry Cleaning
April 2017
Intrigued by vended laundries for their management flexibility, Phong Duong recently purchased National Laundry and Dry Cleaning, a two-year-old vended laundry in San Diego. “I owned a nail salon with my wife and worked as a corporate employee for many years,” he said. “I have two young boys and was working seven days a week, 12 hours a day. I quit my corporate job to focus on the nail salon. I still worked just as hard. It got old. That’s when I decided to look at different businesses.”
Investigating Vended Laundry Ownership & Equipment
Hoping to learn more about the vended laundry industry, Duong attended a vended laundry symposium hosted by Continental Girbau West (CG West). He took in presentations on vended laundry development, ownership and equipment and came away favoring Continental ExpressWash® Washers over other brands. ExpressWash Washers, according to CG West Vice President Tod Sorensen, deliver a simple-to-install freestanding design, a highly programmable ProfitPlus® Control and extract speeds up to 400 G-force. “I liked the idea of owning a high-speed store where customers could wash, dry and fold laundry in less than an hour,” said Duong. “I did Continental’s ExpressWash comparison online and decided I liked the freestanding ExpressWash Washers more than competitive brand machines.”
By generating higher extract speeds than most hard-mount washers, which typically max out at 200 G-force, ExpressWash remove more moisture from every load. This cuts dry time, reduces utility costs and improves customer turnover, according to Sorensen. “Dryers operate less often, consuming less natural gas, and customers complete their laundry sooner,” he said.
Amenities & Service Abound
“The 4,300-square-foot National Laundry and Dry Cleaning is equipped with a mix of card-operated ExpressWash Washers and complementing ExpressDry Dryers; offers residential and commercial wash/dry/fold service, including pickup and delivery; provides drop-off dry cleaning; is fully attended; and features a children’s play area, video games, free WIFI, vending machines and big-screen TVs. Six hard-mount 75-pound capacity Continental PowerLoad Washers are the store’s most popular machines. “Customers line up to use them,” said Duong.
Adding 90s with Auto Injection
Just four months into ownership, Duong alleviated the backup at the 75s by replacing four of his 20s with the two 90s. “Customers are loving them,” he said. “The 90s automatically inject industrial detergents, bleach and softeners at precisely the right time during the wash process. Customers just load, select a cycle from the ProfitPlus Control, and press start.”
The new ExpressWash 90s bring customers a high-quality wash in 32 to 40 minutes, make National Laundry and Dry Cleaning unique and boost revenue in the process, according to Duong. He showcases the injection system and detergents in a clear Plexiglass cabinet underneath a folding table. “That way customers can see how it works,” he said. “The machines are big and the detergent injection is really convenient. Most other stores don’t have that.”
Wash/Dry/Fold
The large 90s also help with processing commercial and residential wash/dry/fold, according to Duong. Looking to grow this segment of his business, National Laundry and Dry Cleaning provides pickup and delivery, along with a turnaround time of 24 hours for commercial laundry orders. “We are located really close to a Naval base and the sailors bring me a lot of blankets, jackets and bed sheets,” he said. Attendants carefully sort, wash and package laundry according to customer specifications.
Remote CCI Card System Management
A Card Concepts Inc. (CCI) electronic card payment system simplifies laundry management. It allows Duong to remotely issue cards and refunds, launch in-store promotions, monitor machines and check revenue, among many other capabilities. Offering a free daily dry for every wash swipe and Wednesday deals on the 20-pound washers, Duong builds customer loyalty and revenue.
“I love being a vended laundry owner,” said Duong. “I don’t have to work seven days a week anymore because I can manage the laundry remotely using the card system. I can even process refunds when I’m not at the shop.”